Blog: Teens

Seriously? Revealing the Humor in Tampon and Pad Advertisements

Tampons have been on the market since the 1930s. Pads, well they've been around (in various forms) for as long as there have been menstuating women. Thing is, tampons and pads haven't changed all that much since the 30s. Tampon and pad advertisements, however, continue to evolve. They seem to make bigger and better claims—the softest, the slimmest, the cutest ... But some of these claims seem like a bit of a stretch, don't you think? Take a look ...

1.)

Last time I checked, girls aren't whipping their tampons out of their purse, ripping off the wrappers and waving them around yelling, "Look! My tampons are so cute!" Are you?

2.)

Hmm, my "Weekly Flowcast" ... does this mean I need to buy a different form of protection for every day?? What if my day two weather symbol is a hurricane?

3.)

  

First of all, my body doesn't bend like that. Second, I'd never wear a pad with a leotard (and I certainly would choose a more flattering color of Spandex). Third, I'm sure that pad does exactly what the weightless ringleader angel is showing us, only it'll be doing that in my underwear, rendering itself a crinkly, wadded-up mess that will look rather odd balled up in said leotard, don't you think?

4.)

    

How clever, a pad shaped like a lightening bolt. Yikes, am I going to get shocked down there?!

5.)

      

Spend the Day On Cloud 9? More like, I've got what feels like 9 pillows stuffed into my underpants.

6.)

        

This girl is so proud of her U by Kotex box that she wants to show it off in her see-thru purse. Hey, no one's looking at your tampon box, they're staring at your fashion faux pas thinking, why is that girl carrying that hideous bag? What, is it 1984?

7.)

          

I'm not sure what they're trying to communicate here. Last I checked, the reason I buy fem hy products is so I DON'T have to use my soccer jersey as a period rag.

8.)

          

Have you noticed how cut-throat competitive the tampon ads have gotten as of late? In this ad Tampax calls out U by Kotex directly. Hey Tampax, if you can't take the heat, get out of the vag— er, kitchen!

9.)

Here's another one. Except she has overlooked one important detail in her statement: All tampons have strings, no matter what box they come in!

10.)

Here's another weather-themed maxi pad ad. Funny how I never thought of my menstrual cycle as a storm system. Maybe I'm the only one?

Well, that about does it. I hope you've been as entertained by these ads as I have. I can't wait to see what they come up with next. Have a funny take on one of these? Leave a comment below!

comments (4)

lotusdrops Says:

The ads are cute and all, but yes, I pride myself in "knowing better". In this posters opinion....tampons=fail, cups=rule. Nuff said.

Jane Says:

The first ad also uses the ridiculousness that is 'Voted Product Of The Year' - where companies pay to be trialled by a panel of their existing customers, pay to be considered 'winners' and then pay to display this logo...aka not 'product of the year' just the product a particular company out of P&G, Unilever, or J&J wanted to give a little bit more oomph to. Sorry, but that sort of marketing is a pet hate of mine.

nixon Says:

to be fair, it does make being in the throes of your period a little more tolerable when you get a different design on every panty liner, and your tampon inserter is a fun color. it's a smile.

Kay Says:

That's true. When I was abroad, I got a kick out of these pantiliners that had advice in Spanish about how to beat menstrual cramps and whatnot.

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