Green your period—one reusable Softcup for an entire cycle.

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Introducing Reusable Softcup.

12-Hour Period Protection
Instead Softcup is a proven advancement in period protection. Try it and you'll see how it fits into your busy life!

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No Strings.

Tampons were introduced in 1936. Our lives have changed since then—isn't it time our period protection did too?

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Time for a Change.

Life—without interruptions.You can wear Softcup for up to 12 hours during any activity, including swimming, sports, sex and sleeping.

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No Interruptions.

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Get 20% off Softcup this week on CVS.com. Softcup is featured on the homepage under Featured Weekly Offers. Hurry, before this deal goes away!

We are happy to announce the arrival of our newest addition to our product line, the reusable Softcup.

"quoted"

Cosmopolitan "For years, we've had just two popular choices: pads or 'pons. Finally, a new alternative."
Redbook "...it protects against odor, won't slip, and can be worn during intercourse to make period sex less messy."
Glamour "It's great for long bicycle rides or runs because you can wear it longer than a tampon."

from the blog

Jimmy Fallon's Wake-Up Call:

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Today the Softcup team all watched an inspring video, and we can't wait to see the documentary in full.

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